Technology Paper

Week 5 Syndication of the Web July 23, 2003 Robert Lyons EBUS/500.1 C. Denver Mulli rat Syndication of the Web “Syndication involves the sale of the same good to many another(prenominal) customers, who then integrate it with other offerings and redistribute it (Werbach, 2000).” E-Trade is one such organization. They distinguish themselves from their competition by the way they package and footing the training they sell not through the information itself. Syndication is a very different way of structuring the work of today. This way of doing business is very different than the way business has been done in the past. It requires small and large businesses to rethink their tactical and strategic plans, so causing the reshaping of organizations. This will also change the way they act with customers and partner with other entities. In addition, businesses will be labored to develop new models for collecting revenues and earning profits. Syndication has traditionally been rare in the business world for three reasons. First, syndication works only with information goods. Second, syndication requires modularity. Third, syndication requires many independent distribution points (Werbach, 2000).

Within this syndication network, businesses can tour three different roles or a company can play one role in a syndication network, or two or three roles simultaneously. The three roles are originators, syndicators, or distributors. The originators create the original product or satisfy. The syndicators package the content for distribution to the distributors. Often times they integrate it with the product or content from other originators. And last but not least, the distributors fall by the wayside the content to customers (Werbach, 2000). Within the structure of syndication there are syndicators and distributors. Syndicators save up the distributors from having to find all of the different originators in an effort to take in all of the content... If you want to get a full essay, smart set it on our website: Orderessay

If you want to get a full essay, wisit our page: write my essay .