Business Principals

MGM110 Phase 2 singular Project MGM110 Phase 2 Individual Project Steven Murphy Colorado Technical University Online Principals of Business Dr. J. Heinzman January, 2006 kraft paper Foods For more than 100 years, kraft Foods has been a leader of branded nutriments and beverages. With its meager beginnings in fundamental Illinois, Kraft has grown into a multinational corporation that is the largest food and beverage corporation headquartered in the United States and the second largest in the world. Kraft Foods markets their products today in 155 countries making them a dependable global organization. (Corporate Fact Sheet, n.d) Kraft Foods is a true global business unit. The organization is structured in common chord dimensions to provide services required in every landmark of the globe that they service. The structure creates a cycle chain that allows apiece section of the organization to feed off the other forming a consistent and constant flow of information that allows this organization to stay fresh their competitive edge. These groups ar identified as Global selling & Category Development, Commercial Units and Global Functions. (Company Structure, n.d) Kraft Foods is divided into sevensome business segments: (Corporate Fact Sheet, n.d) 1.US Beverages 2.

US Cheese, Canada and North American Food Service 3.US Convenient Meals 4.US Grocery 5.US Snacks and Cereals 6.Europe, center East and Africa 7.Latin America and Asia Pacific These business segments produce a wide variety of food and beverage products that are apply worldwide. Products such as Philadelphia Cream Cheese, Oreo cookies, Maxwell foretoken Coffee, Tang and Crystal Light beverages, salad dressings and spreads not to mention cheeses are only a sampling of the food and beverage products that Kraft Foods manufactures globally. As one can see, Kraft Foods has came a persistent way since 1903 when J.L Kraft, with $65 in his pocket, a rented wagon and a horse started buying wholesale cheeses at market... If you want to permit a full essay, order it on our website: Orderessay

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